What it mean for Expedia - Travelocity deal for Independent hotel motel owners

What it mean for Expedia - Travelocity deal for Independent hotel motel owners

Recently Expedia & Travelocity announced that Expedia will power hotel search for Travelocity. In general, if I need to define this in a single line, it would be "this is the best news for small to mid-size hotel motel owners". All our hotel software customers will benefit greatly from this deal between the  two giants in hotel room reservation sources.

For majority of the independent hotels, the major sources of revenue amongst the OTAs are Expedia, Hotels.com, Priceline & Booking.com. There are few other popular OTAs for small and medium size independent hotel owners like Travelocity & Orbitz, but these hoteliers were at disadvantage due to strict sign-up policy. For last few years it has been very difficult to sign up your property with Travelocity merchant program. It has been hard to find a market manager willing take on mid-size and smaller properties. Majority of the time application was being rejected by one or other reasons, except for the properties in superior locations. As a result, the independent hotels were suffering most by not being able to generate business from the vast network of Travelocity.

Recent marketing strategic partnership between Expedia & Travelocity will open up completely new market for independent hotels. In my view Travelocity loyal travelers will now have lot more choices in bookings, which will include various range and rating properties backed by Expedia. Independent hotels & motels will benefit significantly out of this deal without signing any new contracts. They will now see customers from 3rd biggest OTA in market, Travelocity! Now independent hotels & motels will compete with franchise hotels on Travelocity to get fair platform and fetch new customers from Travelocity which were previously illusive to them. Next year many properties will get maximum benefits out of it.

Anand Systems Hotel PMS software fully supports the 2 way interface. Hoteliers and Moteliers can manage your daily rate and package rate directly from within the Anand Systems PMS system. Inventory will synchronize in real time while reservations get automatically downloaded to ASI FrontDesk Hotel Software. This OTA interface is direct to source and hence no need for GDS connectivity and more importantly a huge cost savings of no pass-through fees! Anand Systems Hotel PMS does not charge any booking fees or commissions.

Anand Systems is a leading hotel software company providing software since 1998 and has more than 4600+ customers across the globe.

If you like to know more information than please contact us at http://www.anandsystems.com



Add comment

  • Comment
  • Preview